How to Start a Startup Business - Step by Step Process (Shaping Your Business)

How to Start a Startup Business - Step by Step Process (Shaping Your Business)

Once you have finalized a Business Idea & formulated strategies to Implement your Idea, you would need to give shape to your business. It includes the following steps.

Naming a company

A lot of people think that name of the company is crucial for your business and thus spend end up wasting a lot of time and efforts to come up with a good name. However, it is important to realize that your company name does not have anything to do with the success of your business. A simple name which is relevant to your business idea is good enough. It is not the name but the brand that leaves an impact and you need to perform well to make a good brand value. Moreover, with search engine optimization, you can easily make your company name appear on top of the search results irrespective of the name.

Creating Logo

The creating logo is again like choosing a name for your company and it does not make any sense spending too much time in choosing a good logo. All you need to remember while creating a logo for your company is that it should be simple and cute. A short and simple logo can save you some money in printing and branding. Moreover, it conveys your message effectively to the customers.

Setting up team

Choosing an efficient workforce is one of the most significant aspects of starting a business. You do not just need experienced or capable employees but individuals who are ambitious and enthusiastic about the work. People who love their work always make up a good team especially for the startups as they are always prepared to contribute innovative ideas. Go beyond just the interviews to judge their skills and capabilities and never be afraid of making changes in your team if someone does not meet your expectations. 


Selecting the latest and suitable technology can help you compete well in the market as it makes your product better and cost effective. However, it is applicable for the technology-driven products where you can utilize the existing technologies. There is another segment including e-commerce, B2C etc where you have to rely on self-developed skills and expertise.  

Working Space

While you are starting your business, it is best to start from your home as it not only cuts down your initial investment but also saves time in searching or creating a work-space. Moreover, there is no problem of accessibility which gives you the freedom from limited working hours. Once your business starts to settle and expand, you can gradually shift to a larger working space if necessary. But again, it should be a easily accessible.

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